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LIVE Free Training: Masters Level Grooming Course With Sasha Riess on September 1st at 10am CDT

LIVE TRAINING STARTS SOON!

Grooming For Gold​

How to Implement the
Secret of The
"Golden Proportion"

to Take Your Dog Grooming to The Next Level...
And Beyond


During This FREE Training From World Renowned
Dog Stylist, Sasha Riess, We'll Reveal A Hidden Secret GUARANTEED 
to Help You Level Up In Your Grooming And Finally Get The Recognition You Deserve 

Date: Sunday, September 1st | Time: 10:00am CDT

STARTS IN

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But Don't Take Our Word For It...
See What Past Students Have To Say About Sasha's Teachings

"I am grateful for Sasha's contribution..."

"I once invited Sasha Riess to be a lecturer for our SmashZoom seminar on Canine Anatomy, Balance, and Harmony. The audience was captivated by Sasha's passion, expertise, and engaging presentation style. Due to popular demand, we held a second session to explore the topics in even greater detail. This seminar is perfect for dog enthusiasts interested in the principles of the Science of Balance and Symmetry, as well as the fascinating world of mathematical proportions that are truly mind-blowing. I am grateful for Sasha's contribution to our event and highly recommend his seminars to anyone seeking to expand their knowledge in the world of State of the Art Dog Styling!"

Toshi Omura, Smash Poodles,
Japan

"My styling improved SOOO much after this webinar..."

"This webinar really transformed my relationship with dog styling. In the beginning, everything felt confusing, and I was skeptical about how this would improve my skills. I had learned some basics before but hadn't really styled dogs for about 20 years. I was trying to style way too fast and had a subconscious aversion to checking my proportions. My styling improved SOOO much after this webinar. Now, just five days later, sitting down to style a dog is not a rushed or stressful experience. I've learned to trust the process. Thank you so much, it's like I cannot believe what the workshop I just signed up for will do for me."

 

Marijana Stamatovic, MasterGroom,
Serbia

What is Phi Excellence? 

Phi Excellence is the embodiment of the Golden Section in dog grooming and state-of-the-art dog styling. This revolutionary approach blends mathematical precision with artistic expression, creating a harmonious balance that enhances both the natural beauty and the structural integrity of the dog.

Carefully developed by Sasha Riess over 35 years, this approach was shaped through his close collaboration with his mentor, Dr. Eugene Yerusalimsky, a renowned dog breeder, mathematician, and biologist who published his groundbreaking Ph.D. work in the book "Biomechanical Model of the Dog and Harmony in Dog's Structure"

Dr. Yerusalimsky dedicated 65 years to studying the harmony and proportions in dogs' bodies to improve the breeding of conformation dogs. Sasha transcribed this pioneering research into grooming and state-of-the-art styling, bringing a new level of precision and artistry to the field. Dr. Yerusalimsky's profound insights into the principles of design and nature played a pivotal role in refining the concepts behind Phi Excellence.

Central to Phi Excellence is the application of the 0.61 ratio, a cornerstone of the golden section found in nature's most harmonious designs. In the hands of a state-of-the-art dog stylist, this ratio ensures that every line, pattern, and cut is meticulously aligned with the dog's natural structure, achieving a level of precision and beauty that sets their work apart.

By mastering these proportions, stylists can create a perfect balance and harmony in their designs, not only enhancing the dog’s natural elegance but also unlocking a new level of creative expression. Phi Excellence empowers dog stylists to elevate their craft to an art form, where science and creativity intersect to produce truly extraordinary and innovative results.

Is This Masterclass For Me...??

YES! This 90-Minute Webinar Is For You, Especially If...

  • You are tired of going to countless seminars, conferences, and workshops... and STILL not feeling like you're making much progress or getting the breakthroughs that you need...
  • You have a deep desire to compete at the highest levels of dog grooming... but you still have uncertainties and insecurities that are holding you back...
  • You feel like you are putting more than ever into mastering your craft... but you're just not getting the recognition or opportunities that you deserve...
  • ​​You yearn to shift from "just scraping by" to CRUSHING IT on the International Stage...

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YOUR WORLD RENOWNED HOST

During The 90-Minute Webinar!

Sasha Riess

World Renowned State of the Art Dog Stylist

Sasha Riess is a renowned figure in dog grooming and show dog handling, celebrated for leading over 800 championships across 30 breeds on six continents. His expertise is rooted in the Science of Balance and Symmetry in Dog Grooming.

To create extraordinary results in dog grooming, countless Best in Shows around the Globe, Sasha embraces the ancient understanding that beauty is mathematical.

The Golden Ratio, or Divine Proportion, is a mathematical ratio of 0.61, known as Phi. This principle, used by artists and sculptors throughout history, underpins Sasha's approach to grooming.

By sharing this knowledge with other groomers in this workshop, Sasha will open up a whole new way for you to visualize balanced shapes in your mind and transfer them to the dogs you work with. The mastery of this science will cultivate your grooming consciousness, elevating your work beyond just personal taste to something that reflects true and undeniable natural beauty. 

Sasha's commitment to education extends to mentoring aspiring groomers, helping them discover their unique style and confidence by utilizing this Divine Proportion. In this workshop you'll realize exactly what's been missing in order to take your grooming to the next level and Sasha is ecstatic to share it with you!


WE KNOW WHAT YOU'RE THINKING...

Can One Webinar Really Transform My Grooming That Much? 

This isn't your standard "clip here, cut there" kind of training. In this training, Sasha is going to walk you through exactly how to...

  • ​Apply The Golden Ratio, 0,61 proportion to your dog styling so that you can know, JUST KNOW, instinctively, what is needed to bring out the best attribute in every dog you work with
  • Learn to use the Analytical Side of your brain to unlock your creative side and perform any style that are truly remarkable and reflect a new dimension of natural beauty
  • ​Learn TO SEE beyond the general shape of the dog and use very simple, but vital, metrics to take your dog styling to the next level while still expressing your own style and creativity
  • But MOSTLY, by unlocking the idea of The Golden Ratio for you, this webinar is going to give you a crucial key to developing confidence and mastery in your work 
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This Webinar Will Be LIVE and once it's gone, it's gone!

This may be your ONLY chance to learn grooming secrets you simply will not find
anywhere else

...WILL YOU TAKE IT?!

WEBINAR TESTIMONIALS


"My 'demons' about not being able to style perfectly are gone!" 

"At the risk of seeming overly dramatic, the webinar was a wonderful and life-changing experience for me. Initially, I was confused and frustrated, feeling overwhelmed by the details. However, as we progressed, everything started to make perfect sense. I spent the whole day yesterday noticing lines, shapes, proportions, and symmetry in dogs that I had not previously noticed. My 'demons' about not being able to style perfectly are gone! Thank you, thank you, Sasha!" 


Maka Milacic, Coco & Ruza Grooming House, Serbia


"Honestly, everyone should take it." 



"I loved this webinar! In just an hour, it brought out my latent dog styling skills and completely transformed my abilities and confidence. At first, I struggled to see how the concepts fit together, but by the end of the webinar, I had a breakthrough. Honestly, everyone should take it. I am definitely recommending it to everyone looking to improve their skills. Until I shifted my perception, I was not aware of how great I actually was."

​​

Rebecca N Gary Smith, NCMG,
USA